A lot of people have asked me recently what exactly crowd-sourcing is? It's sorta the opposite of traditional funding, where you seek the smallest number of donors giving the largest amounts possible. In crowd-sourcing, you farm the task out to the Internet through social-networking, emails, Twitter, etc. and try to get a large number of people giving smaller donations. The math is basically that with crowd-sourcing, you want 1,000 people giving you 20 dollars as opposed to 20 people giving you 1,000. So it's just as crucial to give as it is to post, like, re-tweet and share our campaign with anyone you think is interested in supporting the arts, specifically theatre in NYC.
I don't have to tell you that times are tough. They have been even tougher in the theater world, while some shows spend millions and millions of dollars (something about a spider?), new work has a tough time finding support here in the city. Because of this, WTC VIEW will depend solely on donations, most of which are tax-deductible to make this all happen. So please, give what you can't....and if you can't give, keep spreading the word online; our link is www.indiegogo.com/wtc-view. Thanks so much and have a great weekend....
